Book Direct with Bedford Landings B & B

Posted on January 30, 2020 by Bedfordlandings

Do you know what Book Direct means?  Let me explain. Our reservations/bookings for a stay at Bedford Landings B & B have fallen.  Why, we ask, did business fall off since March 2019?  We have learned through our Association of Lodging Professionals  that Google changed their algorithm in March 2019.  But their quest to dominate the travel industry started before that (in 2014).

The Dreaded Blue Button that says

Blue Button has become a confusion for consumers.

A Google survey of 1000 random users (age 18-65+) was conducted by the Association. The association queried consumers about that the blue Book a Room button. Here is what consumers thought:

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